Why don’t I sell more each time I advertise?

Have you ever taken out paid ads for your products/services but find yourself asking the question why don’t I sell more each time I advertise? Well this is a conversation I’ve had with a number of authors on Goodreads. In fact, when we analysed the idea of taking out paid ads, a resounding opinion is Read more about Why don’t I sell more each time I advertise?[…]